Back in the 80’s Nike was struggling in its attempt to grab a bigger share of the North American domestic sport-shoe business. Then they launched their “Just Do It” campaign, which catapulted their market share from 18% to 43% between 1988 and 1998 and their sales from $877 million to $9.2 billion. The “Just Do It” campaign was a huge success because …
When someone asks your employees or coworkers what they do for a living, how do they respond? With excitement and enthusiasm or with defeat and disillusionment? Too many employees and too many workplaces fall into the second category. But it doesn’t have to be that way, if you apply the six secrets found in every positive, high performing organization. ► …
All progress is the result of change. But not all change is progress. I hope you got that. NOT ALL CHANGE IS PROGRESS! Millions of people around the world are blowing up the news channels and social media with their demands for change. And they are willing to destroy the lives, livelihoods, reputations and futures of anyone who disagrees with …
Many people hate to ask for what they need. It’s the boss who says, “I shouldn’t have to ask my employees to do something. They should just do what needs to be done.” Of course that would be nice, but that’s not how things work. It’s the boyfriend or girlfriend who says, “I shouldn’t have to ask for what I need in …
