How to Clarify YOUR PURPOSE for a More Meaningful Life

February 17, 2021 (4-5:00 p.m. Eastern, 3 pm Central, 2 pm Mountain, 1 pm Pacific)


There’s a lot more to life than going to work, getting a paycheck, paying the bills … and then get up the next morning to do the same thing … day after day … year after year.  That’s survival … but it’s not purpose. 

Purpose is the most powerful motivational force known to humankind.  And yet, so many people never discover their purpose and never experience the power of purpose.  They just live their lives and do their work without much feeling, thinking, or accomplishment. 


And yet, all the research clearly says your life, career, and relationships will be transformed for the better once you’ve tapped into your purpose. 

  •   Purpose is the key to happiness

After reviewing all the studies, world-famous physician Dr. Deepak Chopra concluded:  "Purpose gives you fulfillment and joy!”  Period.  It’s that simple.

  • Purpose is the key to motivation

When you get a well-defined purpose … or as some would call it, a clearly-focused dream … you literally become unstoppable. 

Tom Clancy, one of the best-selling authors of all time, talks about that.  He says:  "Nothing is as real as a dream.  The world can change around you, but your dream will not.  Responsibilities need not erase it.  Duties need not obscure it.  Because the dream is within you, no one can take it away."

  • Purpose is the key to longevity

Look at the research from the Blue Zones project from around the world and over the last two decades. People who have a clear purpose live 5 to 15 years longer than those with no purpose or a vague sense of purpose.

Those benefits are HUGE. And yet, some people see “purpose” as something soft and touchy-feely with no real-world significance. But they’re wrong.

A European study that tracked 16,827 people for 12 years found that those who retired early had a 51% higher mortality rate than those who kept working … if they didn’t have purpose beyond or bigger than their jobs. 

And according to a more recent study that followed 3500 Shell Oil employees, those who retired at 55 were twice as likely to die during the next 10 years as people the same age who continued to work … if they didn’t have a purpose beyond or bigger than their jobs.

It’s time to discover or clarify your purpose once and for all. And that’s what you’ll do on my new live webinar on How to Clarify YOUR PURPOSE for a More Meaningful Life, offered February 17, 2021 from 4:00 to 5:00 pm ET.  

   Claim My Spot Now!   

Of course, many people say “I don’t have the slightest idea how to discover or clarify my purpose.” Others say “I kind of know what my purpose is but don’t have the slightest idea how to apply my purpose to my life, work and relationships.”

Actually, that’s great, because you’ve come to the right place … my upcoming webinar on February 17th from 4 to 5 pm ET.


The good news is you can figure out and clarify your purpose, and you can live and work with purpose … if you ask yourself the right questions and apply the right strategies. 

And I’ll give you all those questions and strategies at my webinar on How to Clarify YOUR PURPOSE for a More Meaningful Life.  I will deliver it on February 17th, 2021 from 4:00 to 5:00 pm.  It may very well the most important webinar you have ever attended. 

Yes! Claim My Spot Now! »

In particular, you will learn:

  • The 3 things you lose without a clearly defined purpose
  • The 3 things you gain when your life and work is purpose-driven
  • The 3 key questions that reveal your purpose 
  • The 6 characteristics of a well-chosen and worthwhile purpose
  • The exact phraseology for writing out your purpose statement
  • The 9 strategies that keep you on the purpose-driven track

The information you’re going to get in this hour-long webinar is quick, simple, and powerful.  We’re going to get right to the bottom line of what works and doesn’t work when it comes to purpose … instead of some complex, esoteric, academic theory.

Of course, there are a variety of purposes that could drive you. I will help you figure out yours.

Many people find purpose in their work

I know I do. I am driven to help people get the skills and motivation they need to achieve their goals and build their relationships. 

But you might say your particular line of work doesn’t have much to do with purpose. Not true! You can find purpose in any kind of work you’re doing. 

As Dr. Martin Luther King Jr. often preached, "If a person is called to be a street sweeper, they should sweep streets so well that all the hosts of heaven and earth will pause to say, here lived a great street sweeper who did their job well." 

Other people will find purpose in their faith.

In study after study, it became obvious that faith-filled people live longer.  One study published in the Demography journal, for example, tracked 20,000 Americans and found that white people who regularly attended church lived an average 7 years longer and black people lived a remarkable 14 years longer than their non-churchgoing counterparts.

Other people will find purpose in serving others. 

In fact, any worthy purpose has a make-a-difference service aspect to it. It’s never all about me-me-me. Your purpose will include making your family, or certain groups of people, or your part of the world a little bit better.

So whatever you want more of … more joy, more motivation, more accomplishment … or more meaning in your work, more drive in your life, more dreams to come true, or more years to live … it all starts with purpose.


Now that’s all very good news. 

Some more good news is my special pricing. Instead of the normal $79 registration fee, I’m offering this webinar for a mere $57. After all, these have been challenging times for a lot of people.

My goal is to make sure you really “get” this material and “use” this material. So I’m going to give you several bonuses to make sure that happens … all without cost. They’re my gift to you.

BONUS #1: A multi-page handout.

After you register, I’ll email you an extensive handout so you can follow along as I reveal all the strategies and practices for defining your purpose and living by your purpose.  That way you don’t have to worry about remembering all the points I’m going to make.

BONUS #2:  A recording of this Zoom webinar

As you may know, you often need to hear the same message over and over again … until it really sinks in.  I will charge $59.00 for this MP3 audio alone after the webinar, but you’re going to get it free with your webinar registration. 

BONUS #3:  Step-by-step purpose-finding worksheets

Many people struggle their whole life wondering what their purpose is.  To give you more help in that area, help that goes beyond the webinar itself, I will send you my 6-page worksheet on “The Ingredients of Purpose – And How to Find Yours.”

BONUS #4:  Worksheet on writing out your purpose

A well-written purpose statement can simplify and empower your life in amazing ways.  I will send you my 3-page worksheet on “How to Write out Your Purpose Statement.”

BONUS #5: My eBook: “The Emotional Intelligence Edge: Volume 2.” 

It’s 136-page book filled with motivational quotes and inspiring posters to keep your purpose at the forefront of your mind, your decisions, and your behaviors.

BONUS #6: Email coaching

If you want my personal input on your purpose or preliminary purpose statement, email after the program, and I’ll give you additional help in fine tuning your purpose statement.

With the low registration fee and with all the BONUSES, you have nothing to lose except some of the happiness and success you’ve let slip through your fingers.  So register now. 


Soon after you register, you will be sent a Zoom link to join me on the webinar on February 17th. You’ll also receive several email attachments, such as the webinar handout and bonus handouts.

After the webinar is delivered and recorded, you’ll get a copy of the recording of the program so you can tune in again and again. Plus all the other bonuses.



Wednesday, February 17, 2021, from 4:00 to 5:00 p.m. Eastern Time (3 p.m. Central, 2:00 pm Mountain, 1:00 pm Pacific)

Taught and Led by Dr. Alan Zimmerman

Dr. Alan Zimmerman, CSP

LIVE with

Dr. Alan R. Zimmerman, Best Selling Author, CSP CPAE Speaker Hall of Fame 

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  • You can register individually or as a group. The individual registration fee is $57 per person. If you register 5 or people, the fee is only $47 per person.
  • Program: How to Clarify YOUR PURPOSE for a More Meaningful Life
  •  Presenter:  Dr. Alan Zimmerman
  •  Extras: Lowered registration fee and 6 BONUS gifts to reinforce your learning

I’m looking forward to having you join me on February 17th for what I know will be a great investment on your part.

Dr. Alan Zimmerman

Telephone: 1-800-621-7881