Back in the 80’s Nike was struggling in its attempt to grab a bigger share of the North American domestic sport-shoe business. Then they launched their “Just Do It” campaign, which catapulted their market share from 18% to 43% between 1988 and 1998 and their sales from $877 million to $9.2 billion. The “Just Do It” campaign was a huge success because …
Four Secrets to Staying Happy and Healthy
At this time of the year, millions, perhaps billions, of people around the world are greeting one another with the words “Happy Holidays.” It’s a wonderful sentiment to pass along, but it should not be reserved for a couple of weeks at the end of the year. The more important questions are: “Are you as happy and healthy as you …
4 Ways to Say “Good Bye” Stress, “Hello” Balance
Are you as healthy and energetic as you would like to be? Are you doing everything you can to minimize your stress and maximize your work-life balance? Almost everybody answers those two questions with a definite NO. Well I have some bad news for you. If you’ve got too much stress in your life, you probably created some of that …
5 Simple Steps to Greater Work-Life Balance
Everyone seems to be talking about the health of the country’s economy. And everyone seems to have a theory as to what is causing our economic problems. I won’t waste your time giving you my theory. But I do know this — your stress and your unhealthy habits not only may be killing you, they may also be hurting your …