Back in the 80’s Nike was struggling in its attempt to grab a bigger share of the North American domestic sport-shoe business. Then they launched their “Just Do It” campaign, which catapulted their market share from 18% to 43% between 1988 and 1998 and their sales from $877 million to $9.2 billion. The “Just Do It” campaign was a huge success because …
How messed-up beliefs are stressing out your life
Need virtual or remote presentations? I am providing live, high-energy, content-rich, results-producing virtual presentations to all my clients. Plus one-on-one coaching. Imagine going on a leisurely drive through the countryside with a couple of your friends … but you’re not feeling well, unfortunately. So when someone calls your attention to a lovely lake, you don’t give it much notice. After all, you’re …
Who’s the bad guy in all this mess?
We’ve got a huge mess on our hands … personally, relationally, occupationally, economically and nationally. And there’s plenty of blame to spread around. However, no matter what the situation, I’ve learned that there are always two sides to every story. And there are at least one or more “bad guys” on both sides of any mess. When I forget that, …
5 hacks to get a healthier work-life balance now
Richard Whitely, a young British TV reporter, was interviewing a farmer on the wild uplands of Wensleydale about the hardships of hill farming. After the interview, Richard was curious about the time because he had to get his film crew off to lunch. Not having a watch, Richard asked the farmer what time it was. “Aye, lad,” he said. “Ah’ll …
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